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Women’s World Cup Hit Global Medias Appraisal
Hi everyone, On Friday July 8th, SPORT & MARKT tweeted: Today’s figure: 1,005,990 – is the number of registered active female football players in Germany. #WWC. The Women’s World Cup in Germany is...
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PUMA Signs Borussia Dortmund
Hi everyone, Puma signed a partnership agreement with German champions Borussia Dortmund. The agreement, which commences on July 1, 2012, sees the German sportswear giant replace Kappa. Although...
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A New Milestone for the Bundesliga: Record Season-Half Attendance Figures
Hi guys, I was browsing the Bundesliga website and it is undeniable that business continues to boom in Bundesliga. Last year I was already pointing out that the Bundesliga attendance figures increased...
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2012 Champions League Final at Old Bayern Munich Stadium: 65.000 Tickets
Hi guys, Football’s European governing body Uefa will show the Champions League final between Bayern Munich and Chelsea on 19 May live on a giant screen at Bayern’s old home, the Olympic Stadium, to a...
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Munich 1860 and Uhlsport Take Ownership of the Oktoberfest
Hi everyone, I think it’s the first time I mention Uhlsport on this blog. Well, the German sports manufacturer launched a “ballsy” kit for Munich 1860. A kit to celebrate the Oktoberfest. As I like to...
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The Bundesliga is Tapping into the U.S Market
Hi guys, The Bundesliga is setting its sights on the U.S. market as the next phase of its global expansion plan, and has explored talks with Major League Soccer about sending a team to play in its...
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Creative Viral for Bundesliga 50 Years Anniversary
Hi guys, The Bundesliga is unfortunately very under rated. It is actually a league where there is great football, full stadiums and a beautiful atmosphere. The Bundesliga just turned 50 years old and...
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Puma Appoints Björn Gulden as New CEO
Hi everyone, Puma SE appointed Björn Gulden as its new chief executive officer (CEO), effective July 1. He succeeds Franz Koch, who left the company at the end of March. Björn Gulden brings to PUMA an...
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Bundesliga at the Forefront of Environmentally Sustainable Activities
Hi guys, The Germany Football League (DFL) made public a Bundesliga environmental report based on the findings of a survey conducted by RölfsPartner consultancy firm. The report gathers for the first...
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Football Footwear: From Total Standardisation to Total Uniqueness
Hi guys, Yesterday I was at the RFK Stadium in DC for the US v Germany game. Although the “unexpected” result, (yes I was cheering for Germany) something that must be pointed out was the total absence...
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Bundesliga Fans and Clubs Take a Stand on Migrant Crisis
Hi everyone, While the world of football has been focusing on the transfer window and whether or not players are worth their transfer money, German football showed the world their position on dealing...
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